◈Aurora Hive Live in everyday use

Three things:

• Find every occurrence. A price rarely appears only once — on the service page, in an overview, perhaps in a post. Search for the old figure across the whole website.
• Check the final price. When dealing with consumers, the price must include VAT and this must be recognisable. A net price without a note can be subject to a formal warning.
• Keep “from” prices honest. If the service is no longer available at that price, the figure needs changing, not the little word “from”.

And a practical tip: do not change prices during a lunch break between two appointments. That is where a transposed digit costs the most.

More than you might think at first — go through this list:

• Team page: remove photo and text.
• Contact persons on service pages.
• Contact details: direct line, personal email address.
• Posts in which the person is mentioned — deleting is rarely necessary here, but check whether it is still accurate.
• Legal notice, if it was the authorised representative.

The photo is not just a question of being up to date: consent to publication usually ends with the employment relationship, and there is regularly a right to have it removed.

If you cannot get to a particular spot, report it. Do not leave it.

Ideally not by changing a text, but with a notice at the very top that can be set for a period and then disappears by itself.

If you do not have that, change the text and set yourself a reminder to remove it again. The notice “Closed for holidays until 6 January” still showing in March is the most common mistake of this kind.

What belongs in it:

• From when to when.
• What applies in urgent cases — emergency number, cover.
• From when you can be reached again.

And remember the entry on the map service. You can enter special opening hours there, and that is where most people look first.

This is the change where most occurrences get overlooked. Proceed systematically:

1. Search for the old number across the whole website. Header, footer, contact page, service pages, legal notice, posts.
2. Change every occurrence.
3. Check again afterwards by searching once more.

And then the places outside the website that nobody thinks of: map service, business directories, email signature, invoice template, social networks, vehicle lettering.

With a change of address, the legal notice is added to the list — the address is a mandatory detail there, and it must be an address at which legal documents can be served.

For an addition to an existing text: yes. For a separate service page: no — that requires the admin area.

The question behind it is more important than the technical one: does the new service deserve a page of its own?

• Yes, if you want to be found for it. A separate page with its own text is the only way to rank highly in search for a topic.
• No, if it is a variant of something existing. Then a paragraph is enough.

If a separate page is needed, tell the person who looks after the website — and supply the text straight away. That is the part only you can write.

Change the date where it appears, and check that it does not appear in two places: in the list of events and additionally in a text.

What often goes wrong:

• The old date stays somewhere. After the change, search the whole site once.
• A cancelled event is deleted instead of marked. Anyone who has the date in their calendar then finds nothing and does not know whether it is still on. Better: add “Cancelled” and remove it later.
• The time is missing. A date without a time is only half the information.

For events with registration: if the date changes, inform those who have registered. The website does not replace that.

Click the image, choose a new one, save — with four points to clarify beforehand:

• Is it your image? Your own photo or one with usage rights. Not from an image search.
• Are people recognisable? Then you need their consent.
• Is it landscape and large enough? At least 1600 pixels wide for images that fill the full page width.
• Does it suit the spot? An image that only looks better somewhere else is not better here.

After saving: look at it once on a phone. Images are cropped differently there than on a computer.

Click, correct, save. This is the case Aurora Hive Live is made for — thirty seconds instead of an email and two days of waiting.

If you find several: fix them all in one go. Experience shows that a mistake that is reported and not fixed straight away stays for months.

And if you are unsure whether it is a mistake — punctuation, the spelling of a technical term — do not change it on suspicion. Ask briefly. A “corrected” spelling that was right before is more annoying than the supposed mistake.

This one. Twenty minutes, in spring and in autumn:

Is it still correct? - Opening hours and availability - Phone number, address, email address - Prices, if you state any - Contact persons and team - Services — do you still offer everything, is anything new missing?

Is it ageing? - “For over 20 years” — is the figure still right? - Years mentioned in texts - Photos: vehicles, logo, team

Does it work? - Fill in the contact form yourself once - Look at it on a phone - Click a few links

Note the date. Next time, you will know how long it has been.

Sparingly, and only where it makes a difference.

What is worthwhile:

• The notice at the top, when something seasonal is coming up: winter gritting, heating maintenance, garden care, Christmas business.
• The order of services, when one is particularly in demand.
• The image at the very top, if it is distinctly seasonal. A yard deep in snow does not work in July.

What is not worthwhile: redesigning the whole page. That costs time every time and achieves nothing your customers notice.

The best seasonal move is not on the website anyway: a post or a notice in good time, before demand arrives — not in the middle of it.

At the top. Anyone looking for an emergency service has water in the cellar and reads nothing.

What works:

• Number in the header area, on every page, tappable on a phone.
• Say clearly when. “Around the clock” is something different from “Mon–Fri until 10 pm”.
• What it costs. Emergency surcharges should be stated, otherwise there will be a dispute afterwards.
• What you cover in an emergency and what you do not.

What does not work: a separate “Emergency service” subpage you have to look for in the menu. By the time someone finds it, they have called another number.

If the emergency rota changes — in an association or a trade guild — it must be kept up to date. A wrong emergency number is worse than none.

Three things, thirty seconds:

1. Reload the page and read what it now says — not what you believe you wrote.
2. Look at it on a phone, if it was more than one word. A text that fits on one line on a computer can need four lines there.
3. Look at the surrounding sections. Does the new text still fit with what is above and below it?

The third point is the one most often overlooked: changing one paragraph sometimes changes whether the next one still makes sense.

If you copied the old wording beforehand, reverting also takes thirty seconds.